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Logo / Branding


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'Khaled" chef logo preview on food packaging

Food is round and intertwined!

The Process

Khaled is a master chef based in Turkey.
He (as well as us) doesn’t believe that a chef’s logo should include a white hat, a mustache, a knife, and other common stuff that nowadays is used widely.

As a result of this idea and his special name, it has been determined that the logo be a combination of his name, sense of food, and, of course, his sauce plating skill.


Personal Brand
Mr. Heydari
Logo & Visual Identity
Graphic Designer
Mahan Ghazanfari